Competing On Analytics: The New Science Of Winning - Thomas H. Davenport And Jeanne G. Harris

Intuition is useful in business. But...it isn't enough --The Wall Street Journal, October 23, 2007

"Competing on Analytics" is hardly the last word on the matter, but it is a useful primer for a business field that seems likely only to grow in importance. --The Wall Street Journal, April 18, 2007

"...the traditional ways of seeking competitive advantage are redundant and...the future lies with the ability to analyse the very considerable volumes of data it amasses about itself." --The Financial Times, April 18, 2007

DOWNLOAD COMPETING ON ANALYTICS: THE NEW SCIENCE OF WINNING - THOMAS H. DAVENPORT AND JEANNE G. HARRIS